Optimize Your Game Marketing Strategy

Social media management, PR, paid campaigns, influencer marketing & more

Optimize Your Game Marketing Strategy

Optimize Your Game Marketing Strategy

Social media management, PR, paid campaigns, influencer marketing & more

Social media management, PR, paid campaigns, influencer marketing & more

"I've tried a bunch of things but nothing seems to drive wishlists or sales"

"I've tried a bunch of things but nothing seems to drive wishlists or sales"

"I've tried a bunch of things but nothing seems to drive wishlists or sales"

Does it sound familiar to you?

Does it sound familiar to you?

Some of my clients were there too, and the answer is usually simple: you need a strategy, and someone with enough expertise to guide you along the way. I'm a game marketer specializing in social media strategy and PR. I'll help you design marketing actions to leverage your competitive advantages and foster an emotional connection between the user and your game or brand. Let's work together and make your project shine!

Mentoring & Strategy Consulting

Based on the characteristics of your game, your current stage of development and the market forecast, I will offer you a strategic plan covering all areas of communication to work on. Or, simply, I can solve specific doubts in short consulting sessions. You’ll be responsible for the execution and data analytics.

Social Media Management

Social media activity is more than just scheduling a couple of promotional tweets. It’s all about discovering where your potential players are, their topics of interest, what they expect from you on each platform and how to meet those expectations while using your own voice. Planning before execution is key to success.

pr & Influencer Marketing

Get familiar with the opinion leaders that influence your players’ buying decisions. While content creators have gained priority on a user trust scale, building a close relationship with the games press still remains important. I’ll show you how to craft attractive mails and press releases that lead to the coverage of your game.

Steam page optimization

I can help you design a Steam page from scratch, or improve the one you already have to boost your sales. It goes beyond a good product description, as it also encompasses a blogging strategy in the News section, keeping an eye on reviews and being aware of the sales periods that can give you the most visibility. Shall we try?

Consulting & Mentorship

Based on the characteristics of your game, your current stage of development and the market forecast, I will offer you a strategic plan covering all areas of communication to work on. Or, simply, I can solve specific doubts in short consulting sessions. You’ll be responsible for the execution and data analytics.

Social Media Management

Social media activity is more than just scheduling a couple of promotional tweets. It’s all about discovering where your potential players are, their topics of interest, what they expect from you on each platform and how to meet those expectations while using your own voice. Planning before execution is key to success.

pr & Influencer Marketing

Get familiar with the opinion leaders that influence your players’ buying decisions. While content creators have gained priority on a user trust scale, building a close relationship with the games press still remains important. I’ll show you how to craft attractive mails and press releases that lead to the coverage of your game.

Steam page optimization

I can help you design a Steam page from scratch, or improve the one you already have to boost your sales. It goes beyond a good product description, as it also encompasses a blogging strategy in the News section, keeping an eye on reviews and being aware of the sales periods that can give you the most visibility.

No generative AI involved in the process

No generative AI involved in the process

Marketing relies on creativity to develop promo materials and actions that resonates with certain target players. Creativity is inherently human because it has a lot to do with the author's life experiences, values and emotions, meaning that no generative AI can stay 100% to the essence of your game.

Marketing relies on creativity to develop promo materials and actions that resonates with certain target players. Creativity is inherently human because it has a lot to do with the author's life experiences, values and emotions, meaning that no generative AI can stay 100% to the essence of your game.

In the last few years, ChatGPT, Gemini, Claude and Copilot are having a negative impact on employement in tech-related industries. They're no longer understood as complementary tools but a legit way to reduce investment in human talent, with a remarkable impact on the quality of the final product. Also, behind its massive adoption there's a huge environmental impact we can't just ignore.

In the last few years, ChatGPT, Gemini, Claude and Copilot are having a negative impact on employement in tech-related industries. They're no longer understood as complementary tools but a legit way to reduce investment in human talent, with a remarkable impact on the quality of the final product. Also, behind its massive adoption there's a huge environmental impact we can't just ignore.

That's why I'm commited to avoiding tools like ChatGPT, Gemini and Claude in my creativity process. If that's a red line for you too, I'll be more than happy to work together.

That's why I'm commited to avoiding tools like ChatGPT, Gemini and Claude in my creativity process. If that's a red line for you too, I'll be more than happy to work together.

ASK ME ANYTHING!

ASK ME ANYTHING!

hello[at]samsempere[dot]com

ASK ME ANYTHING!

hello[at]samsempere[dot]com